Prescriptive product rebates offered by utilities and energy efficiency organizations are an enduring and influential force in the lighting retrofit market. Typically, the rebate is administered by the utility and paid directly to the customer, usually involving a lengthy process involving qualification, pre-approval, and payment. In recent years, some rebate programs have begun to experiment with a different model called midstream or “instant” lighting rebates. In this model, the rebate is provided via the distributor at the point of sale rather than directly to the customer (downstream) or to the manufacturer (upstream).