David Shiller

The following are ten key digital marketing trends expected to shape both digital marketing and e-commerce, in 2025. 6 of the 10 involve AI! Social Commerce: Social platforms are projected to contribute over 10% of website commerce by 2025, up from the current 7%. This highlights the growing influence of social media on purchasing decisions. [...]

A potential strike by dockworkers at East and Gulf Coast ports in the United States has been averted following a tentative agreement reached between the International Longshoremen’s Association (ILA) and the United States Maritime Alliance (USMX) in mid-January. This new six-year contract resolves a labor dispute that had threatened to disrupt shipments for the second [...]

  BS 8887-221:2024 is a new British Standard that provides guidelines for the remanufacturing of luminaires. It is part of the MADE (Manufacture, Assembly, Disassembly, and End-of-life processing) suite of documents and addresses the growing need for sustainable practices in the British lighting industry. It could provide a glimpse at how North American remanufacturing could [...]

Light can be reflected not only in space but also in time, according to recent research exploring “time reflections.” This phenomenon occurs when light encounters a sudden change in its environment, causing part of it to reverse direction in time. Time reflections were first proposed in the 1970s but were considered impossible to achieve in [...]

  The research conducted by the University of Pittsburgh and UPMC has revealed groundbreaking findings on the potential of red light therapy to reduce blood clot formation. This discovery has significant implications for the prevention and treatment of life-threatening conditions such as heart attacks and strokes. Key findings include: Clot Reduction in Mice Mice exposed [...]

The following is my most recent article published in the January issue of LD+A Magazine: Perched on the banks of the River Moy in Ballina, County Mayo, Ireland, the Ice House Hotel is an adaptive reuse of 200-year-old architecture. Originally known as the “Iceland Cottage,” this historic structure has undergone a transformation from a functional [...]

  Fagerhult, a Swedish lighting company, has introduced an innovative AI-powered lens selection guide designed to simplify roadway lighting design. This tool eases the process of selecting optimal optics for road and street lighting projects, addressing the complex challenges faced by lighting designers. The AI lens guide streamlines the selection of appropriate lenses by considering [...]

  TDK Corporation has launched full-scale production of its InvenSense SmartSonic ICU-30201 ultrasonic time-of-flight (ToF) sensor, in January 2025. This sensor enhances contextual awareness for various applications requiring accurate presence, proximity, and distance measurements, including robotics, drones, alarm devices, door locks, camera devices, and other smart building systems such as lighting. Its enhanced maximum range, [...]

The new presidential administration has brought Trump’s proposed tariff policies into sharp focus. Trump’s campaign promised broad tariffs on imports from various countries, and now global attention is turning to how he might implement these policies. Potential Tariff Strategies Trump’s tariff agenda appears to be more expansive than his first term, with plans for: A [...]