The average shopper spends seven minutes in a retail store. If the store environment engages a shopper, 80% will make a purchase.
What can lighting do to attract, engage and convert potential buyers?
Matthew Cobham of Philips Lighting University discusses retail lighting in this fascinating webinar, covering:
– Essentials in retailing lighting
– The growing body of research evidence that lighting, where implemented correctly, can lead to increased sales
– Several successful project examples
Watch it anytime here.
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